Pransform exhibits at leading conferencess of the Accounting Professsion

You Get This Result When You DON’T Attend Conferences

You Get This Result When You DON’T Attend Conferences & Trade Shows “Glad that I stopped by”, said Victor, at AICPA Tech+ Conference in Orlando, one of the topmost conferences in the Accounting profession. I asked him “and why are you saying that?” His answers shocked me. Victor (real name), was an experienced CPA. He was…

The Only 3 Ways Accountants Earn Entrepreneur’s Trust

The Only 3 Ways Accountants Earn Entrepreneur’s Trust Deliver These Three Results to Ensure Success of Your Practice Entrepreneurs deal with uncertainty, all the time. And they look to accountants to deliver them some kind of certainty in those uncertainties. When accountants consistently deliver an ability for entrepreneurs to navigate their uncertainties in a better…

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3 Words to Remove from CPA Firm Websites NOW (& What to Write Instead)

ALERT: Your COMPETITORS are using the SAME DIFFERENTIATORS that you are using in your sales process. Do a Google Search, now, using these words: cpa AND responsiveness AND professionalism AND quality You will find that hundreds of thousands of CPA firms are the same as yours! Imagine how difficult it is for your prospects to…

The 7 Questions That Every Accounting Firm Needs to Answer (& 7 Tips)

Accounting Marketing Strategies for Accounting and Tax Firms and Professionals As an accounting and tax services firm owner, your prospects, clients, vendors and your social connections will keep asking you many questions about your practice all the time. Your answers can make or break your practice growth. I learned many lessons over the last 10…