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Nov 27, 20222 min read

CPA Marketing Challenges: The Edutainment Edition

What is Edutainment & how can you incorporate it in the marketing strategy of your CPA/accounting/tax practice?

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Oct 20, 20223 min read

3 Cs of marketing: Creative Compliance

In today's write-up, we'll explore the nuances of creativity & rudimentary pillars that form the basic checklist of every 'Got Milk?' idea.

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Oct 14, 20222 min read

The Consumer-Centricity Phenomenon

“Don’t find customers for your products, find products for your customers.” - Seth Godin.

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Oct 11, 20222 min read

Leveraging LinkedIn

LinkedIn as a marketing platform is nothing short of Thor's hammer for CPA firms. Key to optimizing LinkedIn can be summarized as follows:

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Oct 3, 20222 min read

3 Cs of marketing: Capitalizing on Consistency

In today's write-up, we'll be exploring the nuances of consistency and four rudimentary pillars that form the primary checklist.

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Sep 30, 20221 min read

What’s in it for me? - The CPA Marketing Dilemma

Can you answer the customer's classic question - What’s in it for me?

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