Clients have an expectation for detailed work and seem unwilling to pay for the increased detail. As an accounting and tax professional, have you ever had this feeling? You are not alone. To change the situation though you would want to transform your sales process. You don’t want to create more “C clients” that suck…
DetailsLeverage Accountants’ Brains, Otherwise Regret On the L.A.B.O.R. day, we are urging each of the readers to leverage their accountant’s brains, otherwise, we are sure, you will soon regret not having done so! Here’s why. First a bit of a background why I am writing about accountants. Because I work with them day in day out.…
DetailsALERT: Your COMPETITORS are using the SAME DIFFERENTIATORS that you are using in your sales process. Do a Google Search, now, using these words: cpa AND responsiveness AND professionalism AND quality You will find that hundreds of thousands of CPA firms are the same as yours! Imagine how difficult it is for your prospects to…
DetailsAccounting Marketing Strategies for Accounting and Tax Firms and Professionals As an accounting and tax services firm owner, your prospects, clients, vendors and your social connections will keep asking you many questions about your practice all the time. Your answers can make or break your practice growth. I learned many lessons over the last 10…
Details3 Proven Things That You Can Leverage Now; and an Action Tip Each When a firm grows from $ 300,000 a year to over $ 3 million a year, you want to know what’s the secret. When a startup firm starts hiring people, you want to know how they managed to get new clients quickly.…
Details“It’s August and I am doing May books for my clients. Gosh! I am behind!” Stress. Deadlines. Pressure. Frustration. Long working hours. Weekend working. It all happens when you are “behind” in work no matter how hard you work. And you know it, you really know it that you didn’t have to be behind. But…
DetailsCan you imagine MIchael Phelps in the pool but forgetting how to swim? Highly unimaginable! If you are a small business owner, can you imagine forgetting what got you started in the first place? Highly unimaginable but shockingly, many small businesses may be doing exactly the unimaginable! Whatever the reason, whatever your “why” behind you…
DetailsA life hack is a strategy or technique adopted in order to manage one’s time and daily activities in a more efficient way. 3 “life hacks” for CPAs who want to make a difference to lives – their own, of their staff and of their clients! Simple TAA does the trick. What Can I Transfer?…
DetailsAn Accountant Raked-in Nearly $ 25 mn.! Forget software and technology, the next big bucks are in accounting! There is a simple secret that can tell you where accountants can make millions. The catch? Have you been there, done that? If yes, read on… Twitter went public and its CFO earned $ 24.63 mn. in…
Details“I am buried!” This response came from an experienced CPA when I finally managed to reach her on my 8th attempt over 8 weeks. She was convinced that she needs to do something different to be able to focus on her practice growth. I had detailed discussions with her on how my company can help…
DetailsGetting new clients is one of the topmost challenges facing firms of all sizes. Research after research, surveys after surveys point to this fact. If you search the web for “practice growth”, you will be flooded with information, advice and advertisements on how to get new clients. If you are not getting new clients as…
Details(This post is part 1 of 12 of the series “Dirty Dozen Dogmas That Damage Accounting Practice Growth”). I know a CPA. His brother is also a CPA. Both are in practice for over 15 years. The one I know owns a “multi-million” Dollar accounting services business. His brother’s practice is making good money but…
Details
