You Get This Result When You DON’T Attend Conferences

You Get This Result When You DON’T Attend Conferences & Trade Shows “Glad that I stopped by”, said Victor, at AICPA Tech+ Conference in Orlando, one of the topmost conferences in the Accounting profession. I asked him “and why are you saying that?” His answers shocked me. Victor (real name), was an experienced CPA. He was…

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The One Thing Your Clients Really Want

What is that THE one thing? As an accountant or tax professional, your services, knowledge, expertise, experience and wisdom are simply the means to delivering that one thing. Your office, computers, software, resources and everything else are just the means to producing the deliverables. But what is that THE one thing YOUR clients really want? Where…

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Do You Make Your Clients Feel Safe?

50,000 years ago, the world was filled with dangers, fatal dangers. The weather could kill humans or the tigers would. The sheer survival instincts evolved human beings into social animals, where they lived and worked together in collaborative safety of tribes that grew into communities and villages. When humans felt safe within such groups, the…

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